@book{2265, author = {Kuczmarski, Thomas D. and Ávila de Barón, Cecilia}, title = {Innovación : }, publisher = {McGraw-Hill, }, year = {c1997.}, series = {McGraw-Hill nuevos temas empresariales management siglo XXI}, address = {Bogotá : }, note = {Incluye Epílogo del autor} }